Virgin Media expands fibre network to rural areas
I think this is more of a breakthrough than first meets the eye. The real challenge to good broadband in rural areas has been the lack of alternative networks. Some communities (most famously Cybermoor in Cumbria) responded to this by providing their own. If a big player like Virgin Media is now entering the stage that might over time become something of a positive game changer. This story tells us:
A local campaign, in conjunction with Virgin Media, has brought fibre broadband to rural communities in Hampshire.
Up to 4,000 residents in 12 villages in Test Valley and Dun Valley will be able to access “ultrafast” internet from late 2019.
Virgin says it is currently almost impossible for some residents and businesses to download or upload files.
The scheme will provide them with a 350Mbps connection.
In order for the network roll-out to be commercially viable, at least 30% of residents had to register their interest in having such a service.
The telecommunications provider also required at least 1,000 residents to commit to a broadband services contract.
The Financial Times reported each customer will face a £300 connection fee.
While Virgin Media is already active in other rural areas, until now it has done so by extending its existing urban operations. What makes the new scheme unique is that the network is being built from scratch.